ZRC / History / The brand

The history
of a brand


An enduring family adventure

1904

ZRC is founded in Geneva, the result of a partnership between Edmond Zuccolo and Joseph Rochet.


1917

The company wins the Geneva Grand Prix for Industry Innovation category for the creation of expendable metal bracelets.


1960

1960

The first ZRC Grands Fonds 300m watch is developed.


1964

The final version of which was used by the French Navy from 1964 on 1982 (NATO approved).


2004

Patrick Brunet's speach (Joseph Rochet grandson) for the hundred years of ZRC.


2014

2014-15

50 years after the first Grands fonds 300, Georges & Charles Brunet, at the head of the family buisness (great-grandsons of Joseph Rochet), launch the study of the re-issue of this iconic model.

The ZRC GF300 is reborn.


2018

Georges Brunet, Director & Founder and Alexis Meyer, Managing Partner.